"Take the everyday clock. It's standardised. Consider how much trouble you would have telling the time with a backward clock, where the hands revolved counterclockwise. Such clocks do exist. They make effective conversation pieces. Not so good for telling the time though. Why not?

There is nothing illogical about a clock that goes counterclockwise. It's just as logical as one that goes clockwise. The reason we dislike it is that we have standardised on a different scheme, on the very definition of the term "clockwise". Without such standardisation, clock reading would be more difficult: you'd always have to figure out the mapping" - Donald Norman; The Design of Everyday Things"

"Ah yes, Merlin said,...now ordinary people are born forwards in Time, if you understand what I mean, and nearly everything in the world goes forward too. This makes it quite easy to live,...but unfortunately I was born at the wrong end of time and have to live backwards from in front, while surrounded by a lot of people living forward from behind" -T. H White; King Arthur

"Merlin-like leaders start with a personal vision of the organisation's future that is predicated on assumptions which violate the shared reality of its existing culture" -Charles E Smith; The Merlin Factor

Limited edition of 195

Giclee on wooden canvas

Circa 61cm X 44cm (A2)

High quality giclee print